Miramonte Indian Wells Resort & Spa
For Hilton, 2017
When Miramonte resort & spa joined Hilton’s Curio collection of hotels and resorts, I was on the team tasked with revamping their online presence.
After an extensive content audit of their then-current content, we identified gaps in their available information, and I created new content to fill those holes.
I also edited existing content to bring it in line with Hilton’s tone of voice and style guidelines, updating everything from punctuation to breaking up sentences that might be confusing.
After all of that and an in-depth proofreading process, I also took on the responsibility of ensuring that all images had alt tags for accessibility, and that each page had a meta title and description that was useful for SEO, but remained friendly to human readers.